About Samanvay

At Samanvay we work on a very simple philosophy –“Break the Clutter and deliver an idea in its purest and simplest form”. And often it is the simplest and the purest which is the most difficult to achieve. This is what drives us to push the envelope further, reimagine the boundaries and deliver the best. Our creative output is backed by robust research and brand positioning tools translated into visual magic by right- brainers on our team.

All this is backed by a solid track record. Our INS accreditation in 2005 and long standing associations with brands such as Mercedes Benz, Bajaj Auto, Mahindra Tractors, Tata Motors , Sandvik Asia – to name a few is our most treasured possession.

What we do

The best product is not always the bestselling product, but it is often the best advertised product that is the bestselling one! This is certainly not to say that quality and attributes of a product are irrelevant.

But so many enterprises around the world fail to generate desired sales despite knowing that their product or service is better than competition. This is because building strong brands is serious business. Think of all the great brands in the world- Nike, Apple, Pepsi, Coke or closer home brands such as Amul, Fevicol, Raymonds and many more.

What makes them so successful? A simple one line answer would be – “A passionate, unique, targeted marketing program which has been run with amazing consistency and coherence.”

At Samanvay we understand that not every enterprise is a mega brand, however we believe that the objective should always be to reach that pinnacle. And we will partner with you on this thrilling journey through our following offerings-

Strategy

The most important part of the brand building process and not just an often overused word. At Samanvay we work using established market research techniques, dip stick tests, focussed groups , competitive analyses to lay the ground work for a successful campaign

Design

Translating the strategy into tangible form. At Samanvay, design is developed in a manner that it complements the strategy and gives every brand a unique visual language. Under design we offer solutions in
- Brand Identity Design
- Communication Design - Environment Design - Way finding & Signage Design - Product Design - Experiential Design

Digital

The line between technology and the real world continues to become more porous by the day. We help you develop content which is relevant for the digital space rather than cut-copy-paste which just does not work in a domain where a million new thoughts and ideas are put out there every minute. We offer -Content Development & Creation - Content Curating -Media Planning - Social Media Presence Management

Media & Production

At Samanvay you get access to not only creative expertise but also the post creative production process. We offer solutions in -Media Planning TV Print Radio - Printing